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Published by Correspondent Matthew Neville on 23 Aug 2022
Leeds based sustainable print and signage company Imageco has announced its partnership as a Leeds United Business Club member.
The Leeds United Business Club partnership will allow Imageco to strengthen its profile, using the relationship to promote its services to businesses through live sport.
The Business Club partnership, which is already underway, provides Imageco with digital branding throughout the stadium, including perimeter LED display, mid-tier ribbon, and crowd facing LED alongside other Business Club members.
The partnership, which is managed by Eleven Sports Media, also allows Imageco the opportunity to reach fans as they arrive in the concourse and hospitality areas of Elland Road, via its digital Stadium TV channels throughout the ground.
Beyond the stadium, Imageco will reach fans via social channels by branding live match stats content via Eleven’s StatZone content.
The agreement is announced following news that Imageco has successfully been certified as a carbon neutral printer, achieving internationally recognised standards. The achievement means Imageco’s customers can, in turn, reduce their own carbon footprint by choosing the company as to deliver their signage needs.
Imageco’s managing director, Nathan Swinson Bullough, commented: “We are huge Leeds United fans and understand the power of football to bring people together. We want to reach out to those fans, many of whom work in industries in need of our expert print and signage solutions.
“Last year we won numerous awards for sustainability, and it’s vitally important to us that we continue to offer outstanding quality whilst also working to reduce Co2 emissions.”
“Organisations sometimes underestimate the importance of how their brand is displayed and the impact that can have on customer perception. We offer expert guidance, working with clients, large and small, to provide an end to end solution, from design to production and installation.”
Fans at Elland Road can expect to see Imageco’s message delivered throughout the stadium as the company seeks to strengthen its position as a leading supplier of print and signage solutions in the UK.
By Matthew Neville – Correspondent, Bdaily
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